Wednesday, August 1, 2007

C: Is for Brazilian Captivation

Tonight I was invited to the penthouse suite at the Hotel on Rivington. The occasion was to celebrate the launch of Brazilian designer Neila Granzoti Rudden new line. What began as a gesture of love, creating jewelry for her mother and sister as gifts, quickly became Neila’s passion. 1st came a jewelry line, then swimwear and finally lingerie. Tonight I'm going to go backwards throught this absolutely beautiful and feminine line. This designer takes women on a creative journey that is personal and luxurious. Her line celebrates the chance for women to flaunt their bodies in a flattering way and express themselves. Blending sensuality with elegance, Neila’s collections offer women pieces they can wear everyday. Imagine this teddy, panties and stockings underneath a business suit. Now that's power!!
Want to stand out on a sandy Hamptons beach, a wind swept ocean cruise or just plain ole tar? This definitely will have you shinning in style and flair. Now who says camouflage can't get you noticed? I can bet you can get the maneuvers you seek in this stunning eye turner. The best part of the fabric is Lycra which means a perfect fit. The jewelry line is made from handcrafted pieces from local Brazilian artisans. They contain semi precious stones, sterling silver and vermeil or 14 carat gold. Each piece in the collection is named after an exotic plant, animal or a place in Brazil. For example, a necklace made of pau-brazil wood is named “Victoria Regia” after a beautiful lily pad-like aquatic plant that exists only in Brazil. These creations contain a bit of the magic and allure of the place far across the sea.
Neila herself is exactly as you would expect a Brazilian to be, exquisite and completely captivating. Her dress tonight made a splash with men and women but it was her personality that won me over as well as her designs. I should have expected no less from her PR management, the incomparable Laura Rubin and the dashing and equally talented Desta. They have never steered me wrong and that is a F.A.C.T.

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