Wednesday, May 9, 2007

C: Is for what do celebrities do next?

After investing in art what do celebrities do next?

They open clubs. Veteran club owner and event producer Noel Ashman has partnered with several A-List celebrities for Plumm. Ashman says his partners have always longed for a place they could call their own – a place where they could relax, and be themselves, without the annoyance of fans seeking autographs. They include Chris "Mr. Big" Noth, Damon Dash, Simon Rex, Jesse Bradford, baseball pitcher David Wells and ex-New Kid on the Block Joey McIntyre. Remember NA that was also Ashman's. Both located at 246 West 14th Street. In 2005, NA closed because of in house fighting. Boys will be boys.

They claimed that the club is tough to get into as it is a semi-private membership club and memberships do not come easy. Which means to enter this sanctum flash some assets -- money, fame or long legs or know the right people. That would be my golden ticket to the custom plum-colored banquettes, which see their share of cavorting models, socialites and even a few famous faces. There is room for dancing on the lower level. Designer Richard Baquero, socialite Anne Dexter-Jones and Michael Ault (owner of Spy Bar and Pangea) are who transformed the debunked NA and the beloved Nells (Yes this was the place). The ground floor is wide open, with two-toned fetish photography hanging on the mahogany wall panels. A column of couches paired off to face each other and run down the middle of the lacquered floor, softly-illuminated by one of the handsome space's few flourishes—a trio of monolithic chinoiserie lamps. The 1st time I was there Guns and Roses and John Legend pulled a live performance and shocked the crowd. The old space Nells was a New York City institution, for over fifteen years. Most hot spots cool off after a year, Nells remained popular as it catered to a more mature and ethnically-diverse crowd. Now Heather Graham, Leonardo DiCaprio & George Clooney all drop in on owner Chris Noth. Lets hope it will last longer than NA and not be dead upon arrival. And thats a F.A.C.T.

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